Sportico has ranked all 32 NHL teams for the fourth consecutive year based on their values. According to their data, the average value of a franchise is $1.79 billion, up 37% from their 2023 rankings.
The Pittsburgh Penguins saw an increase in their franchise value, which now stands at $1.47 billion, about $300 million below the NHL average. In 2023, the Penguins were valued at $1.17 billion.
Unsurprisingly, the top four spots on the list feature Original Six franchises: the Toronto Maple Leafs ($3.66 billion), the New York Rangers ($3.25 billion), the Montreal Canadiens ($2.93 billion), and the Boston Bruins ($2.67 billion).
Interestingly, Pittsburgh’s cross-state rivals, the Philadelphia Flyers, rank 8th with a value of $2.29 billion, which is $820 million more than the Penguins.
Overall, the Penguins rank 20th, slightly ahead of the Seattle Kraken ($1.42 billion) and San Jose Sharks ($1.42 billion) but right behind the Colorado Avalanche ($1.57 billion) and Calgary Flames ($1.58 billion).
Related: Does Mario Lemieux Still Own the Penguins?
When the Fenway Sports Group purchased the Penguins in 2021, the estimated sales price was around $900 million. In just three years, they had enhanced the value of the five-time Stanley Cup champions by roughly $570 million.
The complete list of NHL franchise values can be found here.
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