‘Official Skate Blade of the PHF’ powers athletes for three-straight seasons
BOSTON, MA – (December 7, 2022) – The Premier Hockey Federation (PHF) has announced a partnership extension with Bladetech Hockey as the ‘Official Skate Blade of the PHF’ for the 2022-23 season. This is the third season that Bladetech Hockey’s patented Flex Force Advantage skate blade technology will power PHF players with customized stainless steel runners.
“Bladetech Hockey is changing the game, not only with the performance benefits of their product but through a demonstrated commitment to supporting the PHF and professional women’s hockey,” said Jim Pfeifer, PHF Chief Marketing Officer. “This partnership is fitting because both the PHF and Bladetech Hockey are moving hockey forward, faster. We’re proud to continue building this relationship and equipping our athletes with industry-leading tools to help them perform at their best.”
“Bladetech Hockey has been focused on propelling players to be their very best,” said Jeff Azzolin, Bladetech Hockey President. “It has been fun to watch the growth of the women’s game with the expansion of the PHF. We’re honored to continue to be a small part of that.”
Partnership activations this season include scoring summaries presented by Bladetech Hockey during all PHF broadcasts, plus content amplification across social media platforms. Customized stainless steel runners provided to players showcase their individual number and PHF team logo.
About Bladetech Hockey
Based in Toronto, Canada, Bladetech Hockey provides high-tech hockey skate blades that are scientifically proven to provide a speed boost. Their patented Flex Force Advantage reduces impact pressure on joints, allowing players to play faster, longer.
About the Premier Hockey Federation
The PHF is the home of professional women’s hockey in North America. Established in 2015 as the National Women’s Hockey League, the NWHL rebranded to become the PHF in 2021 and provide opportunities for elite athletes to earn a living playing the game they love while fueling the continued growth of the sport. The league is made up of the Boston Pride, Buffalo Beauts, Connecticut Whale, Metropolitan Riveters, Minnesota Whitecaps, Montreal Force, and the Toronto Six who all compete annually for the Isobel Cup. As part of a two-year agreement with ESPN, live coverage of the 2022-23 and 2023-24 PHF seasons is available exclusively on ESPN+ in the United States, and provides international rights for games which includes TSN in Canada. For more information visit premierhockeyfederation.com.
